The Southwestern University 560 will be rooted in sustainability and innovation, integrating housing, industry, retail, the arts, and green spaces to enrich students, faculty, staff, and neighbors. It reflects a commitment to thoughtful design and long-term impact, guided by 12 core principles that emphasize connection, creativity, and purpose.

Amid Central Texas’ rapid growth, the Southwestern University 560 takes a purposeful path, preserving a strong sense of place while embodying the values of Southwestern University. This intentionally designed development integrates housing, industry, retail, the arts, and green spaces to enrich the lives of students, faculty, staff, and neighbors alike. Unlike typical developments, it reimagines growth as a bold opportunity to affirm our identity and create meaningful opportunities that strengthen our community.